Wednesday, December 14, 2011
Six Lakhs for up to 4 hours of Theater Hire!!! - Nelum Pokuna – Mahinda Rajapakse Theatre – www.lotuspond.lk - A white elephant?
I recently wrote a blog post on the above, which was also published in the Sunday Leader of December 11th 2011. However I had grossly underestimated the hire charges of the Theatre. Check the new website which was launched at Temple Trees by the President on December 12th for the details that completely blew me away. http://www.lotuspond.lk/bookings.php
There are various options, but in order to rent the Hall for up to 4 hrs is Rs600,000 and for a second performance for the same day for up to 4 hrs is, Rs450,000. Of course there are other charges such as rehearsal costs of Rs75,000 per hour up to 4 hours etc. Are they day dreaming?
As usual in true lack of journalistic form, our journalists just parrot fashion have reported on the impeding opening and the launch of the website without critically commenting on the contents like I have noted above. What is it with the lack of investigative journalists? Are they worried they will not get a Press Pass for the Opening on the 15th? Come on guys use a little bit of your common sense and start a campaign to say that for the first year in order to encourage its use, publicity, and grow an interest in the performing arts, a maximum of Rs100,000 per performance would be charged and to show the future charges to get people to realize the chance of utilizing this offer in the first year.
Is there no marketing skill in Sri Lanka? Why are there thousands doing CIM courses? Who are the CIM members? Are they brain dead without an ounce of innovative thinking which I am lead to believe is a hallmark of a great marketer?
These are the questions I would ask my journalist friends, as I am no journalist but a person who barely has time to write from my day job, but feel passionate about many subjects and in this case about the Performing Arts that need to be developed especially to make it accessible to the masses. My earlier article speaks for itself and I do not want to repeat the contents of it here.
I would ask the authorities to seriously consider my viewpoint, and determine that in the Arts it is not about dollars and cents and it is about sense! Few countries if any make any profit from the Arts, it is considered part of society’s duty to keep a country’s culture alive and resurrect dying art and dance forms. We have a once in a lifetime opportunity to contribute to the debate before we lose the chance for ever, and our contribution to posterity. We MUST take responsibility for endowing the future Sri Lankans with the “Heritage of the Varied Culture” of the motherland.